IMAGINE from Jonah Lehrer on Vimeo.
This is a trailer for “Imagine: How Creativity Works” by Jonah Lehre.
Lehre, a scientist and much respected contributor at WIRED busts into some really fascinating perspectives around creativity, what it is, how its perceived, and how to use it.
Some of what awaits you in the book:
- A look at a website that helps us solve seemingly impossible problems.
- A behind the scenes peek at Pixar.
- Insights into how virtuoso Yo Yo Ma improvises.
- An unpacking of the secrets of consistently innovative companies.
Externalising creativity, and figuring our new relevant ways to teach it is my Rushmore.
I can’t wait to read this.
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